PARSED CONTENT

The web page had the following in the site, "ESP was established in 1980 and is the largest multi-brand supplier of replacement spare parts for earthmoving and mining equipment in South Africa." I saw that the web site stated " ESPs inventory is in excess of US 15 million with over 35,000 line items in stock." They also said " ESPs product range of aftermarket and replacement parts are suitable for popular makes of earthmoving and mining equipment such as Caterpillar, Komatsu, Hitachi, Bell, Liebherr, OK, Volvo, Sumitomo, Hyundai and Doosan." The meta header had ESP as the first optimized keyword. This keyword is followed by Equipment Spare Parts, South Africa, and GET which isn't as important as ESP. The other words espa.co.za uses is tips. ground engaging tools is included and could not be understood by web engines.